About Auréa

EXPRESS IT, LOVE IT

Hey gorgeous welcome to Auréa! — where fashion meets confidence, inclusivity, and empowerment. We believe that fashion is more than just clothes. It’s a way to express who you are, how you feel, and what you stand for. Our mission is to provide a wardrobe that not only looks amazing but makes you feel unstoppable every day.

Who We Are

Auréa was born from a simple idea: fashion should feel like you. Born and raised in England, we understand what it means to scroll for hours, save inspo pics, and fiercely want a wardrobe that reflects personality, mood, and moment. We’re here to turn that wish list into reality.

What Sets Us Apart

At Auréa, fashion is for everyone — every shape, every size, every glow, and every story. We pride ourselves on inclusivity, offering pieces that flatter, support, and empower women of all walks of life. We understand that true confidence comes from feeling comfortable in your own skin, and that’s exactly what we aim to offer with every garment. That’s why we’ve set clear goals to push our brand and the fashion industry forward. By 2029, we aim for 80% of our collection to be made from sustainable or eco-friendly materials. We're committed to reducing our environmental footprint and becoming carbon-neutral by 2030.

Our designers are constantly working hard every day to bring you the next level of innovation, always keeping an eye on the future of fashion. From sustainable practices to designs that cater to every body type, our team is dedicated to ensuring that every piece we create not only fits your wardrobe but aligns with your values too. We’re committed to pushing boundaries and setting new standards in the fashion world — and we’re excited to take you along on this journey with. At Auréa, every design is created with intention — because we believe that every woman deserves clothing that fits her life and her body.

Our designs blend timeless elegance with contemporary flair, ensuring that no matter where you go, you’ll stand out in the best way possible. From quality fabrics to impeccable fits, we’re all about the details that make you feel fabulous. We don’t just follow trends; we create looks that inspire you to embrace your personal style and make bold statements. Inclusivity is also at the core of what we do, and by 2024, we plan to expand our sizing range to include XXS to 4XL, ensuring everyone feels confident and beautiful in our pieces. We’re also focused on comfort and innovation, with a goal to offer fully customizable clothing by 2027, allowing customers to choose fabrics, fits, and styles to match their unique preferences.

What’s Our Vibe

Trends with attitude – We don’t just follow what's hot; we pick things that let you stand out. Whether you're into bold prints, street-wear inspired fits, soft pastels, or confidence-boosting party looks—Auréa has you.
Quality you can trust – Affordable, yes. Flimsy, never. We believe you deserve fab items that last, with designs, fabrics, and finishes just as fierce as your style game.
Inclusive & inspiring – Fashion is for everyone, every shape, every glow, every story. It’s not just about what you wear; it’s about how you feel wearing it. We want you to feel powerful, pretty, bold—your best self.

Why We Love What We Do

Fashion is magic: it gives voice when words fail. It boosts confidence, helps you try new things, and lights up the day. At Auréa, we’re obsessed with sparking that magic—one outfit, one moment, one community at a time.

Our Promise to You

Drop-worthy new collections often, so your wardrobe never ghosts you.
Elevated basics & statement pieces — mix and match or show off, your call.
Easy shopping experience — simple returns, fast shipping, helpful support.
Stay close to our community — we listen. We adapt. We celebrate you.

Join the Auréa Crew

Get in on the action! Follow us, tag us, and let’s grow together. Because when you shine, we shine. 💫

Express it, love it.
— Team Auréa